Preparing your home for its photo shoot

Residential | 05/02/20  

Are you thinking of selling your property? if the answer is yes, there will be many elements that will happen before you place the property on to the market. During this time it gives you a great opportunity to ensure your home is ready for its photo shoot.

To achieve the best images of your home, it is important to understand that photos need to portray the lifestyle, the buyer can aspire to, not just the bricks and mortar. 

Agents have a list of potential buyers on their database they will send initial listings complemented by photos to the buyers to alert them of new properties that meet their requirements.  Buyers will quickly lose interest if the photos don’t reflect well on a property. To help wow your buyers with the photography, you need to prepare the property for success. If your property already looks showhome ready you won't have much to do. On the other hand, if your home is cluttered you will need to give it a good spring clean and declutter. 

Remove all items from rooms that don't create positively to the presentation of the room. Place items into boxes marked "Charity" "sell" and "store" all spaces look larger when they are decluttered and cleaned, which present great photos - the better the photos look the more likely you are to receive viewings that lead to receiving that offer you would like.

Do your research - look at other homes currently on the market for sale. How can your home compete with these? Critically evaluate the presentation and compare it to your own home, you can even have friends and family help you out with this. Do you need to re-paint any rooms? Neutral tones are always favourable when it comes to decor making spaces look brighter and larger - great for the photographs. Do you need to update soft furnishings? replacing the sofa may not be practical, but new cushions could create a big improvement. Replacing accessories and more affordable soft furnishings can change the look of your home dramatically.

Dressing your home can help you to compete more successfully on the market. Each room needs to impress and attention to detail is key. Use Instagram, Pinterest and home magazines for inspiration and shop for staging accessories to give your home the star treatment.Dress bathrooms with luxury toiletries and fluffy towels. Make sure all the kitchen worktops are clear with only lifestyle touches, such as a coffee machine, cheese board or a cake stand. Use foliage and plants in the front room and dress the sofa with cushions and throws, use lifestyle magazines for coffee table props. Bedrooms should provide a relaxed ambience created by using table lamps and candles, Bedding should be straightened (use an iron if need be) cushions and throws can also be used. Don't forget the outside of the property the front garden and entrance should make a grand entrance and be clean and tidy. 

On the day of the photoshoot - be the photographer's assistant plump cushions remove bins or items that look less attractive. Don't be afraid to ask to see the photos and provide feedback and advice as to how you would like the images to look. Make sure the images you choose reflect the lifestyle a buyer will aspire to, which can help sell your home.